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We're Obsessed with What Helps
We’re told gifting is about balloons, big bows and milestone moments. But life isn’t just milestones. It’s the in-betweens, the messy middles, the 3am feeds, the diagnoses, the heartbreak, the overwhelm. The moments when being seen matters most.
That’s why this platform, and this Journal, exists. It’s a re-evaluation of gifting, and of the times we choose to show up. Not just the birthdays and anniversaries, but the chapters that rarely get a card - when support, not stuff, makes all the difference.
I’ve spoken with hundreds of women across the UK (and beyond) and what I’ve heard again and again is this: the right gift isn’t the biggest or the fanciest, it’s the one that lifts a weight, meets a need, or simply says, I see you.
This Journal is where I feed those insights back to you. It’s part research log, part love letter, part how-to for showing up better.
Kate x
Real Gifts
Real Gifts: This is Incense
This is Incense: “Out of the blue my beautiful friend sent a stunning set of incense, with the most amazingly calming, nurturing scents that made the newly renovated house smell like a...
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Real Gifts: Pots for Tots
Best Seller Bundle from Pots for Tots: “This box of meals for my two young kiddies came at the best possible time and helped me enormously. I had just returned to work and started a...
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Real Gifts: FieldGoods
“Receiving a box of beautiful, delicious food felt like a hug from home. I was in a period of deep grief, living on the other side of the world from family and solo parenting our three...
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Your Stories
"I didn't want to complain, but I was struggling".
Rebecca has mastered the art of figuring sh*t out. Resourceful, deeply contemplative, and innately attuned to her surroundings, I was intrigued to hear her story of moving into the dilapidated house she and her husband are also restoring.
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“More time / Less guilt”.
An intimate share of an unexpected overseas move and what those closest did to show up and support when it was truly needed.
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“I was so busy being a mum, I didn’t have time to be a daughter.”
Working so closely with Kate to build her vision for We Are The Helpful, we talked more intimately about her experience of losing her mum than we might have otherwise. Her words were as ever poignant, honest, and reflective, but this simple, disarming phrase struck me as so universally relatable.
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Pebbling: The Power of the 1% Gestures that Change Everything
Okay, let’s talk about the art of pebbling, because in the world of helpful gifting and human connection, we talk a lot about “big moments.” Birthdays. Babies. Weddings. But here’s something...
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The Power of Our Inner Circle (and Why the Little Moments Matter Most)
Something delicious is coming, and at a photoshoot over the weekend to capture some content in celebration of this new Partner and offering for We are The Helpful, we asked a series of simple...
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The Power of Comfort: Why Robes, Pyjamas, Blankets, Socks and Loungewear Make the Most Thoughtful Gifts
Image: TBCo
When life feels heavy - whether it’s the sleepless fog of new motherhood, the heartbreak of loss, the exhaustion of illness, or the sheer weight of overwhelm - comfort...
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